Low to no start-up costs. As mentioned, you don’t need to spend thousands of dollars on high-end equipment for this. If you get started and realize you really like YouTube and it’s working for you and your audience, then you can always upgrade later. Upgrades could include nicer camera equipment, microphones, and video editing software.
Lastly, Facebook counts impression when the video ads are watched for at least 3 seconds. No matter viewers like it or not, or viewers watch it actively or passively, it is counts as a view. As a result, the measurement of campaign effectiveness is not accurate enough.
HI Julie!! Thank you! I’m SO GLAD you’ve found the series helpful…I do plan to add more, I’ve just been so swamped lol. And my back hurts too much to sit at the computer most of the time, so that’s tricky. I’m happy to hear you’re making progress – slow and steady is good when it comes to blogging!
Then, make sure the entire video remains specific — that each shot is meaningful. You can’t afford to waste a single frame. You can see both of these lessons in this video ad from Velocity Black, advertising its new members app.
With users spending an average time of 50 minutes each day on Facebook (including Instagram and Messenger and excluding WhatsApp as reported by The New York Times), a 360% increase in videos populating everyone’s news feeds represents a significant uptick and trend (AdAge on the increase of number of Facebook videos in news feeds from 2014 into 2015).
“We are updating News Feed ranking to improve distribution of videos from publishers and creators that people actively want to watch,” Facebook said. “With this update, we will show more videos in News Feed that people seek out or return to watch from the same publisher or creator week after week.”
When Facebook officially promoted auto-play video ads in 2015, most users were confused by the videos playing out of nowhere. Although there was a certain dose of resistance during the beginnings, we all got used to the auto-play feature; and business owners agreed that Video Ads were a great opportunity for them to market their brand to the right audience.
If I were to opt for those product review sites to review the products, will I be able to include the Amazon product links in the reviews? Or is there any other ways I can promote any types of products where I don’t have to create the niche site? Please advise.
There are many products you can sell as an affiliate: information products, books, movies, power tools, supplements, alternative health cures, videos, sports equipment, clothing, shoes, home improvement products, just about anything you can think of.
Amazon’s affiliate program is the most popular of them all. I don’t participate myself (yet) but the majority of affiliate marketers I know use Amazon because… it’s Amazon. You can review products you have used or write tutorials (eg. how to connect computer to TV) and drop an affiliate link to an HDMI cable… just a couple examples. You may want to build relationships with the manufacturers so you can get products before they’re released – giving you time to create a review before the product is launched and capture sales during peak buying times.
The key to Facebook’s tremendous growth over the years has been their advertising platform. Marketers spend billions every year to reach their target audience with Facebook Ads. Thanks to low costs and a huge database of user data, Facebook Ads is appealing to businesses of all sizes. Here are some stats to keep in mind for Facebook advertisers:
Once you are cleared to promote a particular product and you understand the terms for that campaign, you look through the list of available buttons, banners, text links, etc. for that product. You choose the one that you like most and copy the code they provide for you. This code has your unique ID in it. Use this link when promoting the product.
The “matchmaking” service–offering access to a pool of merchants–is the role of a network that likely comes to mind first. But the administrative workload handled by networks can’t be overlooked; they handle all the tracking, reporting, and payment processing that arises during the steps shown above. While that might not seem like much, it can add up to a significant amount of time each week.
There’s something important to remember if you are an affiliate marketer. Just because you are promoting other people’s products doesn’t mean you can skimp on the marketing. You must take the promotion just as seriously as you would any other.
The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them.
Affiliate marketing can provide you with a steady flow of income. What you can earn depends on how successful you are in converting your audience into buyers and service subscribers. It is cost effective and you can work from any place in the world.
Building up a large base of traffic is in itself a huge challenge. There’s an overwhelming amount of content on the Web dedicated to attracting visitors to your website, and we won’t go into any detail on the topic here. (Check out SEOmoz or Search Engine Land if you really want to read more).
When the viewers like what they see, they will click on the video. At this point, you mustn’t shock them with loud, nerve-wracking soundtrack, unless you think your target audience would fall for that effect. If there is a voice presenting your products and services, it has to be pleasant, authoritative, and clear.
As for forums, I couldn’t say with certainty what might be best. I’m not well versed in your niche but a Google search would probably yield plenty of results. A great way to select forums is to think of your ideal reader/viewer and where they might “hang out” online.
Most people don’t rotate their phones to get a horizontal display when they use their mobile phones. Horizontal or square videos will naturally take up more space in a viewer’s feed, so they’re more likely to appear professional and get noticed. Obviously, you want you get as much exposure for your small business as possible, so you should start with the video format that’s likely to help the most.
Once you get your basic website set up, your affiliates all arranged, and you start producing content that other people might want to see, it’s time to learn how to market yourself so that people will start visiting your site and finding out what you have to offer. If it’s good, word of mouth will bring others to see your website, and that (along with more marketing and SEO) will slowly but surely grow your audience. But to learn more about that, you should read some of the other articles on this site.
Those are some tips that you can follow to make money from your YouTube videos affiliate links. Affiliate linking can really help to boost your overall income from your YouTube videos and it is certainly better than relying solely on YouTube ad monetization.