In the past five years, video content has seen tremendous growth. But it’s not just YouTube that’s experiencing an upward shift. Facebook has grown to become a video giant of its own. Here are some stats you need to keep in mind for Facebook video marketing:
Facebook partnered with global information and measurement company Nielsen to ascertain the value of video advertising on the social network. Going beyond view counts (a typical vanity metric), Nielsen discovered that 74% of a campaign’s cumulative impact can be achieved within the first 10 seconds of a video. As Facebook puts it, “marketers should experiment with shorter ad creative to drive value for their brand.”
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.
Education occurs most often in “real life” by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called “how-to” or “silver bullet” books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date, or suggest strategies no longer endorsed or permitted by advertisers.
Some users may be so entranced by the visual aspect of your video that they will turn the sound on, but on the other hand, you could lose a lot of viewers if your video’s message can only be understood by turning on the sound. The best solution is to simply add captions to explain the essential points of your video advertisement.
Some merchants manage their affiliate programs in-house, others turn management over to their affiliate network management or an external agency sometimes referred to as an OPM (outsourced program management).
Here at ShoutMeLoud, I and many guest authors have covered some of the best guides to help you to understand in depth about getting started, and some of the pros and cons. Here is a list from our affiliate marketing archive which will help you to get started:
Most affiliate marketers put up the ads only on their sites. There is nothing wrong with this approach but know that there are many other traffic sources that you can tap into and promote the products simultaneously. The more targeted traffic you can send to the sales page the more your chances are of making money.
You just need to sign up on free services like Blogger or WordPress and simply follow the directions. However, you will end up with a sub-domain. A sub-domain is good enough to start as an affiliate, as long as the new website has relevant content and substantial traffic.
If you’re not getting the reach or engagement you’d like, consider increasing your posting frequency a bit. The same SME report found that 39% of marketers planned to increase their Facebook posting frequency over the next 12 months. Just monitor your analytics to make sure posting more often is helping rather than hurting your brand.
They might seem easy to create, but social media provides unique challenges, and Facebook video ads are not the same as your typical commercial. Here are a few ways to make your Facebook video ads more effective.
Don’t promote a product until you’ve subscribed to your affiliate partners’ email list and know exactly what your readers can expect in terms of follow-up marketing. Your potential partner may have a more aggressive style than your readers are used to, and that can reflect poorly on you. If there’s a big mismatch, don’t promote the product.
However, by the same token, Facebook posts have a shorter lifespan. In the stream-like flow of the news feed, once a video stops getting likes and shares it quickly sinks to the bottom, rarely to be heard from again. It’s hard to search for old Facebook videos and linking to them directly is problematic. These are huge hurdles.
Build relationships. Affiliate marketing takes a lot of work and patience before any real money is made. Affiliate marketing programs drive traffic to the affiliate marketer’s website, but the marketer is responsible for building lasting professional relationships with the affiliate partners out of that web traffic. The marketer must also continually seek out better partnerships with affiliates.
Whether you are making a video on the common subject or for the purpose of affiliate marketing, few things are needed to get success to get a perfect video. There is a difference between a content creation and a video production. For a blog content, you don’t need to show your confidence to build the trust factor, but if you are making a video, you need smart approach towards the subject so as to gain audiences trust.
This is the first tip for making money with YouTube videos and affiliate links that you should follow if you are going to use the Amazon Marketplace. Remember that the affiliate links for the products that you promote on Amazon can be really long and will be pretty ugly if you put it on your video description. That’s why you should shorten your affiliate link to make it simpler and easier for people to click on it.If you choose to participate in the Amazon affiliate program, you should only use the link shortener provided by Amazon, not other link shortening services like bit.ly or private link shorteners like VTO.io. If you are participating in an affiliate program from other merchants, you should use the link shortener provided by them, if one is available.
Created by ‘Suppoman’, this truly is a superhero course tailor made for you. Coming straight from the United Kingdom, this training includes 11 rigorous hours on on demand video, full lifetime access and a certificate of completion. Taken by 38,000 + students so far, this is as good as it gets. It teaches you the 80/20 principle, how to get video views for $0.0003 per view, how to get page likes for $0.004 and how to make a winning facebook ad strategy. Whether you are a beginner, intermediate level professional or already an expert, this course promises to add value to what you know. This testimonial by Jamie speaks volumes about the program – “It has been absolutely amazing. Managed to do a page like campaign for $0.002 per like. The instructor is very thorough and shows you step by step how to setup your ads! Providing value all the time!” Need we say anymore? Just go for it before its too late. Details here.
While all of this was happening, Chris Guillebeau was launching his latest product called the Empire Building Kit. Among other things, it featured an email a day for a year and was designed to help you build a business during that time.