Hey guys. Great post with detailed, actionable content. I would like to add my ‘2 cents’ if that’s ok. You are absolutely right with offering a ‘free gift’ in exchange for someone’s name and email address but I have found short reports have worked best for me. If you give away too much information for free they don’t tend to get consumed so the trust isn’t built with your subscriber. Your free gift is the first point of contact with your prospect so it’s unlikely they will read an entire ebook but if you give them a short report which they are able to consume in about 20 mins and they get tremendous value from they are more likely to listen to you in the future and buy your recommendations. A big mistake i see a lot of affiliates make is the content they use for their free giveaway. They think just because it’s given away for free that they can just throw together some PLR material and use that. Unfortunately that doesn’t cut it these days and will damage your relationship with your prospect rather than strengthen it. The best way is to carry out some research in your marketplace and see what pains and frustrations your prospects have and create your free giveaway around that.
I recommend using ppc ads in the beginning in addition to keyword research as a way to test keywords and sales pages. Just keep things ultra low budget, i,e, $5 per day max until you really know what your doing or you could lose your shirt.
The major affiliate networks will have thousands of offers available to you. The vast majority of them won’t be appropriate for your site, in the sense that the products or services advertised aren’t relevant to your audience.
(Also, did you notice Michelle said you don’t even need to HAVE a blog to be a successful affiliate marketer?! I thought that part was pretty interesting. Meaning affiliate marketing would be a great side income option for anyone who was willing to learn to do it and put the effort into a social media account – like Facebook, Twitter or Instagram.)
Thanks for this, great article! I was just wondering though – I’m signed up to the Amazon affiliate program and for some items I can just copy and paste a link, while for others the only option seems to be code to paste into a website. It’s mostly books that I’m linking to at the moment, so not sure why there is a difference? Also, is there any way to use the pastable code if you don’t have a blog or website? Thanks!
That brings me to an important point. Tracking your results is an essential part of determining which product or niche is successful. For your marketing campaigns, track what elements bring in the most prospects and what efforts drive the most traffic to your e-commerce platform. You want to know what specific website copy, and which particular offer is most effective in grabbing the attention of your prospects and compelling them to buy.
Here’s my take: I have gained a huge amount of knowledge from bloggers who have offered free expertise and information on their blogs over the years. I am so grateful for the time they took to put it all online so I could personally benefit from it. Knowing how much time and energy it takes to compile all the information and present it in a way that is simple for me to use and easily accessible, it seems quite reasonable to me that they should be compensated in some way. They are truly providing me a service that is making my life better and in other offline areas of life, I’m more than willing to pay for great services as well. In the end, I’d much prefer the information to be freely available and their compensation come from affiliate programs (which doesn’t cost me anything major), than for the information to be something I have to pay directly for (and thus compensate them that way).
Cookie — in affiliate marketing, cookies are used to assign a unique ID to the buyer in order to tag the purchase as being referred by you. Cookies usually have a predetermined lifespan, so that even if the buyer doesn’t purchase right away, you will still get credit for the sale if it occurs within that timeframe (often 60 days or more).
Commission Junction – This is a HUGE affiliate network with a bazillion affiliate programs such as Moo Cards (super cute business cards) and Bluehost & HostGator (web hosting). Sign up as an affiliate with Commission Junction here.
About the Author: Leanne Regalla is a content writer and strategist for membership-based businesses at Writing That Resonates. Quickly avoid the common mistakes that bore your readers and drive potential customers away with her Compelling Business Writing Checklist.
We pride ourselves on our transparency with clientele and fast, flexible payment terms. We have often been called the fastest payers in the industry and lead providers don’t have to wait more than seven days for payment!
The addition of in-stream-only ad options might help attract ad dollars from marketers who have been reluctant to buy video ads in the news feed over concerns about the amount of time people actually view their ads.
Mari regularly leads ‘Flash’ courses: short and snappy how-to video tutorials that teach you exactly what you need to know about the latest Facebook updates. Facebook Ad Optimization, Custom Audiences, Facebook Pixel, Live Video for Business, Messenger for Business, Instant Articles and more.
Hey Chris – really good of you to post this insightful and immediately useful article. It is obvious you are a top pro. Am new to the game but learning the ropes and highly respect top guys and their wisdom.
For starters, you don’t have the millions or billions in start-up venture capital to make it happen. You want to invest little or nothing in creating your business. That’s possible. But in that case, variety is your enemy. By instead focusing one niche, one type of product, you can focus your marketing efforts. You can appeal to your specific target market.
Creating a unique tracking ID for an Amazon link is easy. Simply log in to your Amazon affiliate dashboard, click “Account Settings” at the very top on the right, then click “Manage Tracking IDs”. From there you can make a new tracking ID so you can track which web page/campaign sold what. You can learn more about using Amazon’s Tracking IDs here.
Provide customers the convenience of referring them to a trusted site where they can immediately purchase the products you advertise on your site. And when they do, you can earn up to 10% in referral fees.
Smartphone microphone. Smartphone condenser mics can improve your audio quality for not too much money. There appear to be more options available for iOS, which may be something to keep in mind if you’re an Android user.
Instead of using affiliate links as a blogger, you could monetize your online presence on social media. Many social sites allow users to place affiliate links within posts, profiles, and updates. This means you can use popular social sites with millions of active users on them to promote products as an affiliate.
To join these platforms, you’ll need to meet certain criteria first and often must apply to specific affiliate programs before you can start promoting products. Sometimes, an advertiser may not approve your application if you don’t have enough content, the things you’re sharing aren’t relevant, or you’re just not fully established yet on your chosen platform. You may want to wait to apply to these programs until you’ve been up and running for a while and can demonstrate you’ve built a spam-free, quality resource from which advertisers will benefit.
I also show off some of my live income generating websites inside the course and the more people that see them the more likely it is for those niches to be burned out. So I’d rather charge for access to step by step information and access to live example websites I have up and running that are making money so people can examine them and apply what they’ve learned to other niches.
Hatch offers an advanced Facebook Marketing training sessions that is created and delivered by industry expert Minas Iatrou. Some of the stuff you will cover includes Bidding & Attribution Modelling, Testing Methods, Advanced Optimisation, Creative Best Practice and the FB partner ecosystem. You can read more about the course here.
Marketing Podcast with Colleen DeBaise Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Colleen DeBaise. She is a business journalist, author, podcast host at The Story Exchange, and contributing editor at Inc. She and I discuss her new book Start a Successful Business: Expert Advice to Take Your Startup […]
So, can you really make money from affiliate programs? Well yes and no; there is money in affiliate marketing but if YOU can make money from it or not depends on a lot of other factors such as your commitment, experience, site traffic etc.
Simple. 1000s of people sign up and promote their products in the hopes of making an income. If 1000s of people are actually promoting the product, then the products would be flying off the shelves – the sad reality of it is – they are not (in majority of the cases).
Premium Video Ads are bought and measured in a way that’s similar to how advertisers already buy and measure ads on TV. The ads are bought based on Targeted Gross Rating Points to reach a specific audience over a short period of time. Delivery is measured by an independent third party, Nielsen Online Campaign Ratings (OCR), and advertisers only pay based on what Nielsen OCR measures.
I received an email from Amazon stating that they would not longer give commissions on books which also sold on other websites. I suspect this was a response to their losing a suit involving them trying to control the ebook price market. It would force authors to remove their titles from other sites.